5 Career Options in Sociology

5 Career Paths in the Sociology Field

• Sociologist
• Sociology Professor
• Counselors and Social Workers
• Market Research Analyst
• Public Policy

There are several career options in sociology. As it is an academic discipline that focuses on how humans interact with one another and how societies function, individuals in this field can apply their skills to any number of people-focused careers. Here are five careers in which trained sociologists are likely to be successful.

1. Sociologist

The most obvious career for someone who holds a degree in sociology is to become a sociologist. These professionals study societies and human behavior through many different lenses. Topics they may study and address include racial, class and gender relations, in addition to education, health, crime and population. Sociologists typically need a master’s degree although some jobs will require a Ph.D. As for who employs them, it is usually research organizations, educational institutions and government bodies of all levels.

2. Sociology Professor

Many people with training in sociology want to go on to become a sociology professor. A Ph.D. in sociology will be needed to get a job at most academic institutions, with a master’s degree being acceptable for some positions. Teaching is a very viable job option for a sociologist. It can be incredibly rewarding to work with students and influence the next generation of people who will shape this field. Professors also get to embark on their own research projects and publish their findings, which can make this career option attractive for many people who want to contribute to this field of study.

3. Counselors and Social Workers

Other career options for sociologists include counselors and social workers. These are the people on the ground who help those in need, whether their client is a student who needs guidance in the academic world or someone living in poverty. These careers can be hard and emotionally draining but among the most satisfying career paths one can choose. Sociologists can apply their knowledge of human behavior and relationships to provide better advice and services to their clients. Counselors and social workers must be highly empathetic, patient and good listeners.

4. Market Research Analyst

Market research analysts work for corporations to determine if a particular product or service will sell and who is interested in buying it. According to The Balance, they look at surveys and focus groups of different demographics, which are often divided up by age, gender, race and income bracket. These professionals can work for a research firm, a particular corporation or as a freelance consultant. Sociologists are uniquely qualified to do this work due to their understanding of human behavior, especially if the sociologist also has any kind of background in statistics. It becomes relatively simple to relate that behavior to buying habits.

Related Resource: 15 Best Affordable Sociology Degree Programs

5. Public Policy

Another of the best career options in sociology where sociologists can put their skills and knowledge to good use is in the field of public policy. This can be through being an elected official, working as a policy analyst, going into public administration and in other ways. Again, a sociologist’s understanding of how societies and people interact makes them very qualified to discuss, analyze and create public policy. Working in these careers offers substantial ability to make a positive difference in the lives of many people.

Sociology is a fascinating, vibrant field that helps everyone to better understand the human condition. It can be a great field in which to forge a career for the right person. Those who are interested can consider these career options in sociology.